Tourism Strategy For Freedom Park
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Name Student Number
Rautenbach, Marisa
Schmid, Thomas
Kanjee, Smita
Holworthy, Angelica
Vally, Zaakira
Table of Contents
1. Introduction 1
2. Phases Of Development
2.1. Phase 1 Garden Of Remembrance
2.2. Phase 2 Informational Areas
2.3. Phase 3 Hospitality Areas
3
3
3 1
3. Cultural Elements
3.1. //hapo
3.2. Isivivane
3.3. Lesaka
3.4. Rituals
3.5. Pan African Archives
3
3
4
4
4 3
4. Proposed Linkages 4
5. New Ventures Creation 4
6. Ecotourism Principles 5
7. Marketing Strategy 5
8. List Of References 6
1. INTRODUCTION
Freedom Park is "
a heritage site for reconciliation, humanity and freedom in South Africa
" (The Freedom Park Trust. (2005: Title page)). It is a place where we can reflect on where we came from, where we are now, and where we are headed as a nation.
The location of Freedom Park is significantly related to its theme. Symbolically, the hill on which it is built represents a home to the African people as that is where they lived, prayed for rain and buried their kings. Salvo means a volley of gunshots, derived from the Anglo-Boer war. The Voortrekker Monument is alongside Freedom Park and it links the past with the future. It is situated near the Union buildings, Church Square, Fort Klapperkop and Fort Schanskop, most of which can easily be seen from Freedom Park (The Freedom Park Trust :2006).
2. PHASES OF DEVELOPMENT
2.1. Phase 1 Garden of Remembrance
Ring road, Parking, Ablution facilities, Information kiosk, Terraces, Lehaha cave tunnel, Contemplative Path to Isivivane, Reflective Path from...
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