Richard Branson \

Richard Branson \

... Author: Richard Branson
Place of publication: Rainville Road, London, England
Publisher: Virgin Books; Rev Ed edition
Year of publication: June 27th 2002.
Number of pages: 672
ISBN-10: 0753506483
ISBN-13: 978-0753506486



Synopsis:

Richard Branson takes the reader on the adventure; which is his life. The author openly discusses his family, friends, sexual escapades, life threatening attempts to fly around the world in a hot air balloon; he also covers his many business endeavors ranging from Virgin Records to Virgin Galactic. Richard Branson offers us an insight into his own unique business philosophy which most of the time contradicts the stuffy nature of traditional business academia.

Background of the Author:
Richard Branson was born in 1950 and educated at Stowe School. In 1966 he borrowed just £4 off his encouraging mother to start up what was to be his first business venture ‘student magazine'. In 1992 Richard reluctantly sold the Virgin Music group to Thorn EMI in a record $1 billion dollar deal. This huge cash flow allowed Branson to embark on many new business ventures such as Virgin Mobile, Virgin Galactic, Virgin Money, Virgin Hotels, and expand old ongoing ventures such as Virgin Atlantic. The Virgin group employs over 50,000 employee's world wide and is a widely recognized and respected brand all over the world.
In 1999 the Queen awarded Richard Branson with a knighthood for his ‘services to entrepreneurship'. Married twice and proud father to a musician son and pediatric doctor daughter, Branson alternates his time between his homes in London and Oxfordshire. Special occasions and holidays are spent among family and friends on his private Island ‘Necker' nestled in the heart of the Caribbean. From his humble beginnings in...

View Full Essay

View Full Essay

Related Essays

  • Kotler Information like thru encyclopedias, CDs and visit the internet for information. This is information marketing * Ideas like the buyer of a drill are really buying...
  • Business Quiz Business Quiz -01 Instructions for the test 1. The duration of the test is 10 minutes. 2. There are 50 questions 3. Marks the answer for the questions on the answ...
  • Case Studies: Sas Airline & Ryanair How did the deregulation of air transportation in Europe foster entrepreneurial behavior and innovation in the European airline industry over the last twenty year...
  • Richard Branson Sir Richard Charles Nicholas Branson (born 18 July 1950) is an English business magnate, best known for his Virgin brand of over 360 companies. Branson's first su...
  • Leadership Secrets Of The World's Most Successful Ceos Leadership Secrets of the World's Most Successful CEOs Table of Contents Leadership Secrets of the World's Most Successful CEOs Introduction Chapter 1 - Gene A. A...

Saved Papers

Find papers more easily with our Saved Papers feature.

Join Now

Get unlimited access to over 190,000 essays and papers.

Join Now