Resto
...company friends and in pleasant surroundings is one of life’s pleasures. Restaurants play a significant role in our lifestyle, and dining out is a favorite social activity.
Today, whenever people gather together for several hours, they’re going to require food and beverages. At business meetings, coffee, tea, and bottled water- at the very least-are made available for attendees. Celebratory occasions such as weddings, christenings, birthday parties, and anniversaries call for special food and drink to complete the festivities. These are all prime occasions for catering.
The logo consists of name, co-branding, and drawing of the establishment. The drawing contributes in the design and the atmosphere of the restaurant and of the function hall. We use this logo because it symbolizes and follows the trends of today. (See appendix Table I-1)
II. CONCEPT
A. Background of the Study
French Culinary History
The first restaurant ever was called a “public dining room” and originated in France. Throughout history France has played a key role in the development of restaurants. The first restaurant ever that actually consisted of patrons sitting at a table and being served individual portions, which they selected from menus, was founded by Beauvilliers. It was called the Grand Taverne de Londres.
M. Boulanger is thought to be the father of the modern restaurant. He sold soups at his all-night tavern on the Rue Bailleul. He called these soups restorantes (restoratives), which is the origin of the word restaurants. (Walker, John. The Restaurant, from concept to operation, 5th Edition, page 6)
The catering segment of the hospitality industry continues to grow every year. During the mid-1990s, catering was actually the fastest-growing sector of the food service industry. According to...
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