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Nirala Marketing Strategies

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1.2 Executive Summary 3
1.3 Nirala 4
1.4 Top Management 6
1.5 Nirala group of companies 8
1.6 Vision 9
1.7 Core Values 9
1.8 Core competence 9
1.9 Market Vision 10
1.10 Marketing Objectives 10
1.11 Value Creation 10
1.12 Demand state 10
1.13 Marketing Information Systems 11
1.14 Forecasting consumer trends 11
1.15 Product Profile 12
1.16 Market Segment 13
1.17 Positioning strategy...

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