Motivation

Motivation

...role in achieving the objectives of the organization. The performance and achievement of employees, to a large extent, has a significant impact on the growth and efficiency within an organization. In order to ensure the employees to work consistently with the accomplishment of organizational goals, motivation then is the key in influencing the behavior and morale of employees.

Given the importance of employees’ motivation has increased considerably; this article aims to explore the motivation theories that have been proposed over the years. Specifically, two motivation theories are analyzed based on their validity. These two motivation theories are Equity Theory and Maslow’s Hierarchy of Needs Theory. In addition, five motivation strategies that are successful in motivating employees are also studied, in order to verify the importance of employees’ motivation within an organization.

The next section offers the explanation of how employee motivation affects the accomplishment of an organization and the role of motivation in retaining critical employees. The subsequent sections respectively, describe the methodology and motivation theories. In addition to exploring the motivation theories, the validity of motivation theories is also studied. The final segment of the paper provides the strategies that are effectively motivating employees, followed by a conclusion.

2.0 Role of Motivation

The term motivation is derived from a Latin word, movere, meaning to move (Kretiner, 1998; cited by Ramlall, 2004). According to Certo and Certo (2006, p.382), motivation is defined as “the inner state that causes an individual to behave in a way that ensures the accomplishment of some goal”. In today’s highly competitive business environment, motivating employees is considered as an important aspect of improving the efficiency of organizations. This is...

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