Indust Ry Analysis
...services. Verizon companies are the largest providers of wireline and wireless communications in the United States, with 140.3 million access line equivalents and 37.5 million wireless customers. Verizon is the third largest long distance carrier
for U.S. consumers, with 16.6 million long distance lines, and the company is also the largest directory publisher in the world, as measured by directory titles and circulation. Verizon's international presence extends primarily to the Americas, as well as investments in Europe. Stressing diversity and commitment to the communities in
which they operate, Verizon has a highly diverse workforce of over 200,000 employees.
Mission:
Verizon's mission is to bring the benefits of communications to everybody by creating the most respected brand in communications. They want to establish themselves as an "industry pacesetter" in the communication sector.
Objectives:
Verizon would like to increase the operating performance by decreasing their long term debt periodically. However some of the other objectives they would like to achieve are:
Maintain at least 3% sales growth in domestic sector within next year.
Maintain at least 10% sales growth in the wireless sector by next year.
Increase market share at least 5% by the end of year.
Strategies:
Verizon results of operations, financial position and sources and uses of cash in the current and future periods reflect Verizon management's focus on the following four key areas:
Revenue Growth their emphasis is on revenue transformation, devoting more resources, including capital spending, from traditional services to the higher growth markets such as wireless, digital subscriber lines (DSL), long distance and other data services as well as expanded services to enterprise markets.
Operational Efficiency While focusing resources on growth...
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