Country Comparision For Exportation, Philipenes And Vietnam
...Head of research and development for
Wool-Works
Table of Contents
Executive Summary 3
1.0 Introduction 4
1.1 Purpose 4
1.2 Company Profile 4
1.3 Product Profile 4
2.0 Political & Legal Environment 5
3.0 Economical Factors 6
3.1 Micro Economic Factors 6
3.2 Macro Economic Analysis 7
3.3 Economic Analysis Table 11
3.4 Summary 12
4.0 Bi-lateral Relations 13
5.0 Demographic Analysis Table 14
6.0 Cultural & Social Environment 15
6.1 Hofstede’s Dimensions 15
6.2 Cross Cultural Literacy 16
7.0 Geographic Analysis 17
8.0 Country Choice 19
8.1 Conclusion 20
Appendix One 21
Appendix Two 22
Appendix Three 23
9.0 References 24
Executive Summary
Wool- Works is a small firm located in Queensland, which specialises in the sales of scoured fleece which is used in all areas of the textile industry.
Globalisation has played a large role in the textile industry, particularly in wool. Due to the the opportunities that arise from globalization of production, Wool-Works seeks to become an International Business and therefore is looking to expand its sales internationally. Wool-Works has narrowed down two potential countries to export its fleece; the Philippines and Vietnam.
An examination of the economic, cultural and socio-political factors suggests the Vietnam is the more suitable Country in which to export.
Wool-Works plans to enter the Vietnamese textile industry buy exporting its goods through joint venture with a large raw materials supplier in Hanoi. This mode of entry was chosen as it will provide Wool-works with a competitive advantage, minimal risks, better understanding of the Vietnamese way of life and benefits...
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